Yunnan Baiyao LIFE+ needed a brand identity and seasonal gift boxes that connect the brand to traditional ideas of seasonal nourishment.
BRAND IDENTITY · SEASONAL GIFT BOX
Baiyao LIFE+
Brand identity and seasonal gift boxes for Yunnan Baiyao LIFE+, built on fine-line botanical motifs and a family of illustrated seasonal panels.
ScopeBrand identity / Packaging
OutputLogo / Illustration / Gift boxes / Stationery
We designed logo variants and a fine-line botanical motif, then a family of illustrations of birds, flowers, crops and landscapes that follow the seasons, applied across a coordinated gift-box system, stationery and digital touchpoints.
The final system gives Yunnan Baiyao LIFE+ a cohesive seasonal illustration language that carries from the logo to every gift box.
