BRAND IDENTITY · FURNITURE BRAND

Tuniture

A warm, grounded furniture identity with a soft wordmark, a tt monogram and calm taglines, from hang tags and cards to billboards and event banners.

ScopeBrand identity / Campaign

OutputWordmark / Monogram / Print / Signage / Web

Project Summary

Tuniture is a furniture brand built around stone, wood and quiet forms. It needed an identity that feels calm, grounded and curious.

What We Built

We designed a soft, rounded wordmark and a tt monogram, an earthy palette of brown, green and olive, a calm tone of voice, and applications across business cards, hang tags, care cards, social posts, billboards, event banners and a website.

Result

The final system gives Tuniture a warm, unhurried identity that makes every touchpoint feel like a place of your own.

Tuniture billboard posters with the tagline come curious discover the one

Tuniture social media posts with calm taglines on brown and green

Tuniture embossed gold business card beside a stone side table

Tuniture billboard with the taglines stone with a softer side and every edge a little character

Tuniture stone side table beside an illustrated hang tag and card

Tuniture hang tags and a gold tt monogram on brown fabric

Tuniture stone bench with the tagline come curious take something home

Tuniture care instruction cards with line illustrations of furniture

Tuniture website shown on a laptop with the tagline more comfortable

Tuniture embossed box and a poster for the Curated Furniture Showcase

Tuniture lounge seating and a stone coffee table in a warm brown room

Tuniture tt monogram stamped in clay beside a stone and wood bench

Tuniture event banners for the Curated Furniture Showcase

Tuniture stone stools beside a poster with the line quiet forms lasting presence

Tuniture rough-hewn stone coffee table detail