Funky Soda

A playful beverage identity where illustrated characters and fruit flavors give each can its own personality.

ScopeBrand identity

OutputLogo / Can packaging system / Illustration

Project Summary

Funky Soda needed a soda brand that stood out on shelf with a fun, flavor-led personality.

What We Built

We designed a flavor-coded packaging system with illustrated characters, a bold wordmark, and a lifestyle direction that makes the cans easy to recognize and collect.

Result

The final design gives Funky Soda a playful beverage identity that is ready to apply across packaging, social, and future launches.